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Ralph Lary, Vice President, Business Development
Ralph Lary brings his expertise in management consulting, staffing and human resources in the technology sector to the MasteryWorks sales team. His background includes strategy, design, and implementation of the sales and recruitment process for technology staffing, including development of automated systems and products. He has a strong foundation in information management systems, including requirements analysis, conceptual and physical design, programming, testing, implementation, training and documentation.
Before coming to MasteryWorks, Ralph worked for the Spherion Corportation (formerly Interim Corporation, Norrell Corporation, and American Technical Resources, Inc.) leading the company to noted success as an IT staffing resource for the Washington Metropolitan area. During this period Ralph held such positions as the Marketing Director, Vice President of National Accounts and General Manager. Under his leadership the business grew from 25M in 1996 (when the company was acquired for the first time) to over 50M in 2000. The branch was among the top two IT staffing entities for the last four years. Primary accountability was complete P&L; responsibility for a staff of over 100.
Additional responsibilities and career highlights since the company’s acquisition in 1996 included:
Sales Leadership:
- Successfully led the branch through several successful corporate reorganizations. Envisioned restructuring model that is currently being implemented.
- Selected to be the sole architect and programmer for the successful development of a Managed Vendor application, C4, for a client of Norrell; software was eventually incorporated into a web based product (Talent Axis) that formed the foundation for a new subsidiary company (Enthusian) for Spherion.
- Awarded Spherion’s top awards during 2000 - Performance Forum and Circle of Excellence.
- Prior to 1996 acquisition, had responsibility for sales and marketing of computer programming services to commercial and government clients. Personal sales production in first year of 1M, and second year of 4M. Promoted to Partner and charged with building a sales organization for the company. With a sales staff of five, the company was selected as one of the 50 fastest growing companies in America.
- Leader and chief architect of a comprehensive Marketing Communications program; established metrics to be used in evaluating the relative value of campaigns and media.
- Leader and chief architect in the complete redesign of all sales and recruiter compensation packages. Successfully aligned corporate objectives with employee compensation drivers.
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